Global Trade In The New Millennium

A company needs to know how to strategically manage movements and recessionary turning points of the business cycle for competitive advantage. Every organization needs to implement strategies for two reasons. The first is a matter of defense and survival: The principles and practices of management teach any organization how to recession proof itself in today's turbulent times. The second reason is a matter of sound offensive strategy. As the author's extensive research shows, recessions are the best times to attack one's rivals and seize the strategic high ground.